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Alexandria, Minnesota, Job DescriptionThis position exists to strategize, create and maintain ATCC?s digital marketing and communications to support strategic initiatives and enhance the college?s reputation locally, regionally and nationally. The Digital Marketing Communications Specialist is largely responsible for creating, implementing, and maintaining content for the college?s website, social media, news releases, emails, and promotional campaigns across a variety of digital platforms. The college looks to this position to provide creative solutions to communication challenges and opportunities across all media. As a member of the Marketing and Communications Team, this position will work directly with campus and community leaders, local media, and faculty, staff, and students from across the college. This position is a brand ambassador for the college and is expected to maintain positive working relationships with these varied groups. Technology proficiency and strong writing skills, including spelling, grammar, storytelling, and editing, are integral to this position.Minimum QualificationsTwo years of professional work experience in marketing and communications. A bachelor?s degree in marketing, communications, graphic design, or similar field can substitute for one year of experience; An associate degree can substitute for six months of experience.Ability to lead marketing and communications-related projects.Knowledge of business social media management, including skills in content creation, audience targeting, and responding to comments and messages.Experience in creating graphics using Adobe Creative Cloud or comparable applications.?Preferred QualificationsExperience with customer relationship management (CRM) systems.Demonstrated experience in PR/media relations. Skills in video recording and editing.Ability to read and write HTML and CSS code.Understanding of digital accessibility standards.Other RequirementsWork Shift (Hours / Days of work)Monday through Friday, 8:00 a.m. to 4:30 p.m.Telework (Yes/No)NoAboutAlexandria Technical Community College (ATCC) provides quality hands-on and liberal arts education to more than 4,200 students each year, and has been ranked Minnesota?s #1 Community College since 2020 (Wallethub, Niche, and UniversityHQ). ATCC offers more than 50 programs and transfer pathways in fields like business, design, education, human services, health, manufacturing, police training, and transportation. Most programs can be completed in two years or less, with some offerings as short as one semester. With a graduation rate more than double the national average and a 99% job placement rate, ATCC maintains a longstanding reputation as an academic institution of excellence.The campus is located in the heart of lake country: Alexandria, Minnesota. The population is just over 14,000 within city limits, but Alexandria is a true destination, drawing residents from neighboring rural communities plus a tourism boom in warmer months. Alexandria is home to a thriving downtown district, excellent walking and biking trails, plenty of arts, museums, parks, wineries, breweries, and even a whiskey distillery. Paired with diverse year-round outdoor activities and more lakes than you can count, Alexandria is a small town that feels big.Alexandria College is a member of the Minnesota State system of colleges and universities. Minnesota State is the fourth largest state higher education system in the United States with 26 colleges, 7 universities, and 54 campuses.
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